Business News Report
December 12, 2022

SWEAR London is set to launch its first NFT collection for Life Beyond

In Brief

Footwear brand SWEAR London partners with Darewise Entertainment and Skinvaders to release an in-game NFT collection

Chunky shoes by SWEAR London will be available as digital assets in Life Beyond gaming metaverse

SWEAR London is set to launch its first NFT collection for Life Beyond

Luxury footwear brand SWEAR London is set to launch its first NFT collection. The brand partners with Animoca Brands’ subsidiary Darewise Entertainment and Skinvaders, a new-age tech platform that brings digital fashion to the metaverse. The company helps brands connect with game developers and publishers, enabling both to reach new customer segments. 

The upcoming NFT collection will be available in Darewise Entertainment’s massively multiplayer online role-playing game Life Beyond. The game features a digital society based on an alien planet.

SWEAR London is set to launch its first NFT collection for Life Beyond
Darewise Entertainment

Life Beyond offers its users the possibility to creatively express themselves while owning digital assets. So, SWEAR London will become one of the fashion brands available in Life Beyond’s metaverse. The company will help players look fashionable with chunky platform shoes that were trendy in the 90s and are back in fashion now. 

SWEAR London’s collection goes live on Life Beyond at the beginning of 2023. The companies have not shared NFT price ranges or other details at this point. 

”Life Beyond will be a breathtaking open metaverse, and one of its strengths will be the inclusion of certain fashion and luxury brands that enrich its digital world. SWEAR has a rich history of empowering communities and will fit well in Life Beyond, where all citizens are free to be whomever they want. We greatly look forward to adding this and other culturally relevant brands to the rich tapestry of Life Beyond,”

said the co-founder and executive chairman of Animoca Brands, Yat Siu. 

The intersection of fashion and gaming is a great marketing strategy for both brands and game developers. Examples of such collaborations are Epic Games’ Fornite wearable collections developed in partnerships with Jumpman and Moncler, which have attracted both players and fashion enthusiasts. 

Disclaimer

In line with the Trust Project guidelines, please note that the information provided on this page is not intended to be and should not be interpreted as legal, tax, investment, financial, or any other form of advice. It is important to only invest what you can afford to lose and to seek independent financial advice if you have any doubts. For further information, we suggest referring to the terms and conditions as well as the help and support pages provided by the issuer or advertiser. MetaversePost is committed to accurate, unbiased reporting, but market conditions are subject to change without notice.

About The Author

Valeria is a reporter for Metaverse Post. She focuses on fundraises, AI, metaverse, digital fashion, NFTs, and everything web3-related. Valeria has a Master’s degree in Public Communications and is getting her second Major in International Business Management. She dedicates her free time to photography and fashion styling. At the age of 13, Valeria created her first fashion-focused blog, which developed her passion for journalism and style. She is based in northern Italy and often works remotely from different European cities. You can contact her at valerygoncharenko@mpost.io

More articles
Valeria Goncharenko
Valeria Goncharenko

Valeria is a reporter for Metaverse Post. She focuses on fundraises, AI, metaverse, digital fashion, NFTs, and everything web3-related. Valeria has a Master’s degree in Public Communications and is getting her second Major in International Business Management. She dedicates her free time to photography and fashion styling. At the age of 13, Valeria created her first fashion-focused blog, which developed her passion for journalism and style. She is based in northern Italy and often works remotely from different European cities. You can contact her at valerygoncharenko@mpost.io

Hot Stories

Top Investment Projects of the Week 25-29.03

by Viktoriia Palchik
March 29, 2024
Join Our Newsletter.
Latest News

Custom HTML

by Valentin Zamarin
August 08, 2024

Top Investment Projects of the Week 25-29.03

by Viktoriia Palchik
March 29, 2024

Supply and Demand Zones

Cryptocurrency, like any other currency, is a financial instrument based on the fundamental economic principles of supply ...

Know More

Top 10 Crypto Wallets in 2024

With the current fast-growing crypto market, the significance of reliable and secure wallet solutions cannot be emphasized ...

Know More
Read More
Read more
Custom HTML
News Report
Custom HTML
August 8, 2024
Modular Blockchain Sophon Raises $10M Funding from Paper Ventures and Maven11 Amid Veil of Mystery
Business News Report
Modular Blockchain Sophon Raises $10M Funding from Paper Ventures and Maven11 Amid Veil of Mystery
March 29, 2024
Arbitrum Foundation Announces Third Phase Of Grants Program, Opens Applications From April 15th
News Report Technology
Arbitrum Foundation Announces Third Phase Of Grants Program, Opens Applications From April 15th
March 29, 2024
Vitalik Buterin Advocates For Memecoins’ Potential In Crypto Sector, Favors ‘Good Memecoins’
News Report Technology
Vitalik Buterin Advocates For Memecoins’ Potential In Crypto Sector, Favors ‘Good Memecoins’
March 29, 2024