Threads, Meta’s App Rivaling Twitter, Sparks Privacy Concerns
In Brief
Meta’s Threads app, positioned as a rival to Twitter, launches on July 6.
The app is generating privacy concerns due to its data collection practices.
Meta’s Threads, a microblogging app set to rival Twitter, goes live on Thursday. Available for pre-order on the Apple App Store, the app will be linked to Instagram and feature a Twitter-like dashboard. Meta describes Threads as a “text-based conversation app.”
However, Meta’s new app collects not only personal information but also an array of sensitive data, extending to users’ contact information and browsing history. Threads app collects data associated with the user identity, which brings concerns about user privacy. The app can see the following information: Health and Fitness, Purchases, Financial Information, Location, Contacts, User Content, Search History, Identifiers, Usage Data, Sensitive Information, Diagnostics, and Other Data.
Threads uses this gathered data to construct a detailed profile of user preferences, which could be sold to advertisers and third-party entities. In addition, the app could employ this data to manipulate users’ feeds, presenting content designed to captivate and engage them.
According to a listing on Apple’s App Store, Threads will allow users to continue following the accounts they do on Instagram while retaining their existing usernames. Described as a platform where communities converge to engage in conversations encompassing a broad range of topics, Threads promises to connect users with their current interests and future trends.
Over the weekend, Twitter’s exec chair Elon Musk implemented limitations on the visibility of tweets, attributing the decision to concerns over extensive “data scraping.” He also decided that users should pay to use TweetDeck. However, based on information available on Meta’s Threads app, the app service will be free, with no constraints on the number of posts users can access.
Threads presents a substantial challenge to Twitter, potentially marking its most significant threat. Meta, known for his track record of successfully adopting and implementing ideas from other companies, has demonstrated this pattern with Reels, a TikTok-like feature, and Stories, reminiscent of Snapchat.
Threads’ integration into the existing Instagram platform further strengthens its potential, as it will be immediately connected to millions of user accounts. Unlike aspiring competitors, Threads benefits from a pre-established user base.
The rumour about Threads was first announced in May.
Read more:
- HTC releases a Metaverse-focused smartphone Desire 22 Pro
- Balmain and MINTNFT introduce the first-ever fashion NFT-based membership
- Crypto market maker Wintermute hacked, loses $160 million
- Steve Aoki and 3LAU announce their CryptoPunks-inspired project, PUNX
Disclaimer
In line with the Trust Project guidelines, please note that the information provided on this page is not intended to be and should not be interpreted as legal, tax, investment, financial, or any other form of advice. It is important to only invest what you can afford to lose and to seek independent financial advice if you have any doubts. For further information, we suggest referring to the terms and conditions as well as the help and support pages provided by the issuer or advertiser. MetaversePost is committed to accurate, unbiased reporting, but market conditions are subject to change without notice.
About The Author
Agne is a journalist who covers the latest trends and developments in the metaverse, AI, and Web3 industries for the Metaverse Post. Her passion for storytelling has led her to conduct numerous interviews with experts in these fields, always seeking to uncover exciting and engaging stories. Agne holds a Bachelor’s degree in literature and has an extensive background in writing about a wide range of topics including travel, art, and culture. She has also volunteered as an editor for the animal rights organization, where she helped raise awareness about animal welfare issues. Contact her on agnec@mpost.io.
More articles
Agne is a journalist who covers the latest trends and developments in the metaverse, AI, and Web3 industries for the Metaverse Post. Her passion for storytelling has led her to conduct numerous interviews with experts in these fields, always seeking to uncover exciting and engaging stories. Agne holds a Bachelor’s degree in literature and has an extensive background in writing about a wide range of topics including travel, art, and culture. She has also volunteered as an editor for the animal rights organization, where she helped raise awareness about animal welfare issues. Contact her on agnec@mpost.io.
